SAMSARAH DESIGN STUDIO &
DOWN SUNSHINE LANE
SAMSARAH DESIGN STUDIO
Q. How long have you been a stitcher an how did you first learn about stitching?
Q. Do you stitch your own models, or do you have model stitchers?
Q. Where do you see your company in five years?
Q. Do you have any pets?
Q. What changes would you make if you could go back in time?
|BRAND NEW - |
Witch's Pantry Series
Q. How long have you been a stitcher and how did you first learn about stitching?
A. I started stitching when I was 8 or 9 years old. A friend of the family had a teenage daughter named Kathy, who made a small stitched ornament and gave it to my mother for Christmas. She had used a wooden ring, painted gold, to frame it. I was totally fascinated by the stitching, and I wanted to learn how it was done. Kathy taught my mother, who then taught me. I've been stitching ever since.
My mother still has that ornament and I have the very first pieces we stitched, along with the first patterns my mom bought - all from the 70's. We moved away and I didn't see Kathy again. A few years ago at Christmas, I spoke to her on the phone for the first time in more than 35 years. I thanked her for teaching my mother and I how to do something that has become such a large part of my life.
Ray doesn't stitch, although I know he could if he wanted to. He would rather make things with wood and metal than with threads & fabric. He can answer most stitching related questions, and is very good at color conversions and substitutions.
Q. How long have you been in business?
A. We started Down Sunshine Lane just over 9 years ago. Though it's not a business venture, we've had Cross Stitch Pals, www.crossstitchpals.com, for over 15 years.
Q. What types of products do you offer?
A. We maintain an extensive in-stock inventory so we can ship orders quickly. We stock patterns, kits, all types & brands of fabrics, and the complete lines of WDW, GAST & Crescent threads. We also stock Mill Hill Beads, Kreinik threads, scissors, needles and many other types of accessories. We try to process & ship orders within 24 hours. Special orders are always welcome.
|2011 Retreat Featuring Paulette from Plum Street, Tanya from Scarlett House, and Marie from Blackberry Lane|
A. We've gone from new releases each month to new releases every week. Self publishing is easier now, so there are more new designers joining the industry than ever before. That keeps things fresh and interesting. It's great for the customers, because they have more choices. For shop owners, it means more investment to keep everything in-stock. That, unfortunately, may be one of the reasons so many brick and mortar shops have been closing, which we find very sad.
Q. Is there an event or promotion that you offer that you feel is incredibly successful that you'd like to share?
A. We run sales several times a year and maintain sale pages on our website with reduced price items throughout the year. The 15th annual Cross Stitch Pals retreat is in Oct. of 2012. We have always hosted it, but Down Sunshine Lane has been sponsoring the event for the last three years. It's a great time for stitchers, designers and stitching related companies, who have supported the event with either their presence, or by donating items to be given away as prizes. Because of their support, more stitchers now know about their shops, designs and products.
Q. Besides stitching and running your business, what are a few things you enjoy in your free time?
A. I like to stitch or sew while listening to audio books, read and make cards. Ray likes to read, write fiction novels, and play the guitar. We also enjoy spending time with family.
Q. What's your favorite holiday and why?
A. Christmas! I love the reason for the season and everything that goes with it - the decorations, food, and spending time with family. I could decorate ten Christmas trees with my collection of ornaments, many of which are hand stitched!
Q. What are your three favorite books?
A. I can't pick 3 books, but I can pick 3 authors. Jane Austen, Diana Gabaldon and Dorthea Benton Frank. Ray reads a wide variety of authors & styles, but Jim Butcher is one of his favorite writers.
Q. What are your three favorite movies?
A. Mine are Pride & Prejudice, It's A Wonderful Life and Gone With The Wind. Ray doesn't really have favorite movies, but he prefers the action/adventure and Sci-Fi genres.
Q. What kind of music do you like to listen to?
A. We both love music and it's always playing in the background many hours a day. You might walk in and hear Aerosmith, but the next song from the iTunes library might be "You Raise Me Up", by Josh Groban. I prefer classic rock (late 70's/early 80's). Ray's tastes lean toward old Jazz standards & Blues, but we both listen to a lot of different styles of music.